No matter if you’re a seasoned TikTok user, just an active “scroller,” or you’ve never opened the app, you’ve probably heard TikTok is the one of the most popular social media platforms out there right now. Within just a few minutes of opening the app, you can be caught up on the latest news, learn a new recipe, or about the latest marketing trends. Content is delivered in a format that is quick, easy to digest, and engaging.
Even with the explosion of conversation over microlearning, we still find ourselves creating learning modules that can be anywhere from 30-60 minutes long, and learners forget just as quickly as they took the module. What if we were able to create bite-sized videos that feel approachable and get to the point—that learners watch before walking into the classroom—so classroom time can be spent applying the knowledge, answering questions, working as a group, etc.? What if we encouraged our learners to be the stars of the learning? Will the organization begin to see more learners applying the skills through “social learning” and through TikTok-type videos provided by those who are out there, “boots on the ground,” applying the skill(s) day in and day out?
During this webinar you will learn what makes a great educational TikTok video including the length, approachability, and hyperfocus that encourages retention rather than just seeing something and immediately forgetting it. You will learn how to create your own amazing educational TikTok videos including the tools needed, and animations and annotations you can use to enhance the learning. You will also walk through how to apply TikTok-style videos for your next flipped classroom. We will cover recommendations for hosting and curating content that your employees create for you. Finally, you will leave the session with a robust discussion of how you can use TikTok-type videos as a change agent in your organization to impact your organization’s culture and impact behavior change.
Vanessa Alzate | Founder and CEO of Anchored Training
Vanessa Alzate is the Founder and CEO of Anchored Training. She received a BA in both Communications & Political Science from Rutgers University, and an MS in Corporate & Organizational Communication from Northeastern University. For over a decade, she has consulted with many mid-large organizations in industries ranging from pharmaceutical sales to fashion to develop training strategies tailored to each individual organization and team.
Throughout her career, Vanessa has excelled in assisting companies and individuals to expand their industry knowledge through innovative eLearning and classroom curriculum, while continuing to add consistently to her own education and training. She is passionate about keeping learners at the forefront of all learning initiatives and finding new and inventive ways to activate, collaborate with, and engage learners empowering them to grow personally and professionally.